Objective
Redesign an existing publication. Create a type unit, modular grid system, sample articles, table of contents, masthead, nameplate, and cover of the publication illustrating the publication’s system and how it is to be implemented.
Approach
Skeptic magazine examines extraordinary claims, promotes science and reason, and serves as an educational tool for those seeking a sound scientific viewpoint. Some people believe that skepticism is the rejection of new ideas, but this is wrong. Skepticism is the application of reason to any and all ideas.
Skepticism is a nuanced topic that can become cluttered with ideas. So, how can this topic be clarified? First this can be done through color. Duotone helps bring ideas closer together while also keeping costs down for printing. Through typography choice and conscious layout, the magazine adopts a more reputable and alluring appearance. Through design the ideas can be expressed clearly and persuasively to the audience.